Expert recommendations determine brand growth.
(Up to 40% of on-premise drink orders –> ~$50 billion in sales)
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Barcademy provides digital training to deliver expert recommendations.
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Brands customize their platform to:
- share their story with the trade
- support sales efforts
- educate distributors
- build relationships with bartenders
- develop retail staff
- drive excitement for consumer enthusiasts
Bartenders, trade professionals and enthusiasts use our training to:
- access the latest industry developments
- get introduced to great brands
- know more and make more
- take part in the American Bartenders League
- earn great rewards
- ensure a longer and more successful career in the industry
We were founded within Loeb.NYC, a private investment group that incubates, builds, funds, markets, and grows ideas with potential for big impact.
Loeb.NYC founder Michael Loeb is a serial entrepreneur with a track record of success launching scalable, disruptive, direct-to-consumer businesses, including:
- Revolutionizing the magazine industry with auto-renewable subscriptions and direct-to-consumer marketing prowess. Synapse Group was acquired by Time Warner in 2005.
- Creating and funding priceline.com, the leading discount travel website.
- Providing prescription discounts to over 10 million Americans, saving participants over $1.2 billion.